Last month VISUALISE were asked by Mercedes-Benz to create a completely unique 360 experience. The brief was to create a video where you can view the new AMG GT in every angle, inside and out.
So we created an app! Users can jump from camera to camera viewing different dynamic angles as a Mercedes AMG GT is driven to it’s limits around Laguna Seca race track in California.
The video experience shares a solo lap where Chris Harris (@harrismonkey) reviews the car as he is driving it for a lap of the iconic Laguna Seca race track. We also shot a second video which has him racing an identical GT against five time DTM Champion Bernd Schneider, which you can see here: Chase Lap.
The content has been released on the web-player you can see here and also as apps on the App store for iOS and on Google Play for Android.