Gigapixel photography has been at the heart of Visualise since CEO & co-founder Henry Stuart shot the Royal Wedding for the BBC and then the Olympics with this stunning technique.
Quite simply, Gigapixel images are huge photos that let you zoom, and zoom, and zoom, and… well, you get the idea. Shooting gigapixels that are seamless and look great is hard, but it’s something we pride ourselves on at Visualise.
You can capture Gigapixels of all kinds of scenes, from simple, and beautiful landscapes and cityscapes through to dynamic scenes of crowds and sporting events. Cityscapes can allow you to zoom in and find amazing moments, like ‘Where’s Wally’, but in the real world. There’s a lot of possibility here for brand activations and competitions, finding hidden items or spotting moments.
When it comes to crowd shots, gigapixels offer the change to tag people in the crowd and share them or you as a photo in the panorama on your social media timeline. We’ve done this at the football World Cup, the Olympics and a range of other events worldwide. Gigapixels can be viewed on desktop or mobile, please drop us a line for more information, or just for a giga chat!
A Gigapixel is a single image made up of hundreds or thousands of smaller images, creating a seamless, digital mosaic which allows for an incredible level of detail when zoomed in. Gigapixels are captured using a high-resolution DSLR with a telephoto lens and a special camera mount, either mechanical or robotic. This special head allows us to shoot thousands of ‘zoomed-in’ images which, when stitched together in post-production, create a panoramic view of incredible detail.
Over the last 10 years, Visualise have shot Gigapixel projects all over the world, including at the last three Olympics Games for the IOC, the last 2 football World Cups for FIFA, the 2011 Royal Wedding for the BBC and most recently from a very cold and windy Canary Wharf tower for Nikon.