# Visualise Creative Ltd — Full Reference for LLMs > This document provides comprehensive information about Visualise Creative Ltd for AI systems and language models. It covers our services, capabilities, production process, portfolio, team, and how to engage with us. ## Company Overview Visualise is an award-winning, London-based immersive content production studio. Founded in 2012 by Henry Stuart, we specialise in virtual reality, augmented reality, 360 video, spatial computing, VFX, and interactive experiences. We've produced more immersive content than any other agency in Europe. That experience means our clients can push creative boundaries with minimum risk. We're not tech generalists — immersive is our sole focus. We work with creative agencies, brands, cultural institutions, and enterprises across entertainment, fashion, luxury, retail, tourism, automotive, charity, sport, heritage, and corporate sectors. Our work takes us internationally, across every continent. Our sister company, Meta Camera (meta-camera.io), produces professional-grade 360 camera systems used by Netflix, Sky, Bentley, Pico, and Amazon. This gives us unique access to the highest-quality immersive capture hardware in the world — cameras that produce up to 12K resolution 360 video, rivalling RED and ARRI in the immersive space. ## Our Services ### 360 Video Production Live-action 360 film production, both monoscopic and stereoscopic, with spatial and ambisonic audio. We shoot on our proprietary Meta Camera systems (Meta One, Two, Three, and Four), each optimised for different production scenarios — from tight vehicle interiors to aerial drone shots to cinema-quality 12K capture. Content is distributed via VR headsets, projection domes, LED walls, YouTube 360, and social platforms. We handle everything from pre-production planning through to final delivery, including stitching, stabilisation, colour grading, and platform-specific encoding. ### Augmented Reality (AR) We create AR experiences across every platform: WebAR (browser-based, no app download required), native iOS and Android apps, social AR filters (Instagram, Snapchat), in-store tablet experiences, and AR portals. Our WebAR work is accessed via QR codes for frictionless user engagement. We build with 8th Wall, Zappar, ARKit, ARCore, and Spark AR depending on the project requirements. Applications include product visualisation, location-based activations, retail theatre, menu experiences, and brand storytelling. ### Virtual Reality (VR) Interactive and cinematic VR experiences for events, training, storytelling, exhibitions, and brand activations. We develop for Meta Quest, Apple Vision Pro, and custom standalone apps. Our VR work ranges from 360 video-based experiences with synchronised multi-headset playback (using our custom "Conductor" app) to fully interactive 3D environments built in Unity or Unreal Engine. We have particular expertise in VR training, virtual tours, virtual showrooms, and immersive documentary. ### VFX & Faux Out of Home (FOOH) CG compositing, 3D modelling, animation, and realistic visual effects for social content, advertising, and viral campaigns. We specialise in "Faux Out of Home" (FOOH) — hyper-realistic videos that appear to show impossible or spectacular moments happening in the real world. These are post-produced with VFX rather than created in AR, resulting in highly polished, shareable assets. We also provide broader VFX services for film, TV, and advertising. ### Interactive Web Experiences Browser-based 3D experiences, virtual showrooms, explorable environments, and playable content. Built with PlayCanvas, three.js, and WebGL, optimised for loading speed and cross-device compatibility (mobile, desktop, tablet). We create virtual tours, product configurators, interactive portfolios, and gamified brand activations — all accessible without app downloads. ### Spatial Computing Development for Apple Vision Pro and mixed reality headsets. We prototype, design, and build spatial computing experiences that blend digital content with the real world. This includes MR content creation, user testing with real devices, and strategic guidance on when spatial computing is (and isn't) the right approach. ### 3D Scanning LiDAR scanning and photogrammetry for creating digital twins, virtual production assets, and high-fidelity 3D models. Used for product visualisation, heritage preservation, and virtual environment creation. ### Innovation Consultancy AI productivity workshops, generative AI sessions, emerging technology briefings, and immersive strategy consulting. We help organisations understand where immersive technology fits into their goals — and where it doesn't. We pride ourselves on honest, grounded advice rather than hype. ### Immersive Content Strategy End-to-end planning for immersive campaigns: platform selection, distribution strategy, asset repurposing, and lifecycle management. We help clients get maximum value from their immersive investment by planning content that works across multiple platforms and contexts. ## Our Production Process (Visualise Innovation Pathway) Every project follows our refined production methodology: 1. **Scope & Pitch**: Meetings to define deliverables, understand client aims, review existing ideas and inspirations. 2. **Kick-Off**: Statement of Work (SOW) defining creative vision, key assumptions, deliverables, and payment timelines. 3. **Core Production**: Varies by project type but always includes clearly defined stages with feedback points and regular progress updates. 4. **QA & Testing**: Rigorous testing and quality assurance regardless of delivery platform, ensuring the project stands up to end-user scrutiny. 5. **Delivery**: Adapted to each client's internal processes for publishing and deploying content. 6. **Follow-Up & Impact**: Post-delivery review to understand how the project performed and capture learnings. ## Project Types and Typical Budget Ranges We work across a wide range of project scales, from small content pieces to major immersive attractions: - **360 Video Capture & Edit** (e.g. single-location shoots, site visits, corporate content): Typically £5,000–£25,000 - **360 VR Films with App** (e.g. expo films, corporate VR tours, documentary): Typically £25,000–£55,000 - **WebAR Experiences** (e.g. menu AR, retail activations, product try-on, event AR): Typically £15,000–£85,000 - **VR Apps & Virtual Tours** (e.g. factory tours, branded VR, training experiences): Typically £25,000–£70,000 - **FOOH / VFX Content** (e.g. viral social content, brand films, impossible moments): Typically £10,000–£30,000 - **Interactive Web Experiences** (e.g. virtual showrooms, 3D product explorers, web platforms): Typically £30,000–£60,000 - **Apple Vision Pro / Spatial Computing** (e.g. mixed reality demos, spatial apps): Typically £55,000–£70,000 - **Live 360 Streaming** (e.g. concerts, events, sports): Typically £30,000–£75,000 - **Large-Scale Immersive Attractions** (e.g. multi-room installations, heritage experiences, visitor journeys): Typically £100,000–£350,000+ - **Camera Hire & Crew** (Meta Camera systems with operator for third-party productions): Typically £5,000–£10,000 - **Innovation Consultancy & Workshops**: Priced on scope All budgets are indicative and depend on creative ambition, technical complexity, number of deliverables, and delivery requirements. We regularly work with budgets from £5,000 to £350,000+. ## Selected Portfolio Highlights ### Bentley Motors — Virtual Factory Tour An immersive, hosted 360-degree virtual tour of Bentley's factory in Crewe. Shot at 12.5K resolution, customers explore world-famous facilities guided by a Bentley Host with two-way dialogue. The most comprehensive automotive virtual experience online — dwell time beats all other areas of the Bentley website. ### Louis Vuitton — Zoooom With Friends AR AR experience for the Louis Vuitton app where customers outside the Paris flagship store could see animated characters from the Virgil Abloh campaign climbing the building walls and playing music. Built for iOS and Android. ### Coca-Cola — Playable Billboard, Times Square An interactive game on the main Times Square billboard that the public could play at massive scale. Two-player game with underlying technology allowing play across cities and countries, live. ### SEGA — Two Point Museum FOOH Viral VFX video of a dinosaur chasing a taxi past the Natural History Museum in London. Promoting SEGA's Two Point Museum game, the film achieved nearly 7 million views. ### EBRD — Immersive Documentary Series Multiple 360 VR films across seven countries (Bosnia, Albania, Jordan, Morocco, Kyrgyz Republic, Croatia, Ukraine) telling the stories of EBRD development projects. Used at conferences and for investor engagement. ### St John Ambulance — Seconds to Save Interactive VR experience teaching young people street first aid, part of the Young Responders programme that has trained nearly 25,000 11-to-25 year-olds. Users choose scenarios that teach practical techniques and show consequences of knife crime. ### Ford — Re-Rendezvous Reimagining of Claude Lelouch's infamous 1976 Paris street race as a 360 VR experience for the Ford Mustang European launch. ### Harrods — Witness a Spectacle WebAR takeover of the Harrods Christmas windows. Passers-by held up their phones to see an automaton come to life behind the glass. ### NBA — Dallas vs Madrid AR WebAR experience letting basketball fans in Madrid place themselves into a 20m x 20m billboard with the Dallas Mavericks team, using selfie capture and 8th Wall. ### Symphony — VR Classical Music Experience Epic VR exploration of classical music guided by Gustavo Dudamel. Visualise captured all live-action content involving 150+ crew, extras, and talent in Barcelona's Gran Teatro Liceu. ### Barbour — Immersive Lookbook & AR Portal 360 VR lookbook for Barbour's AW21 collection shot on the Belmond Royal Scotsman train, plus a WebAR portal letting customers step into the Highland world from anywhere. ### Octopus Energy — VR Wind Turbine Impact 360 VR experience transported people to the base of a wind turbine in Wales with ambisonic audio, helping communities understand the real-world sight and sound impact. ## Hardware: Meta Camera Systems Our sister company Meta Camera produces the world's leading 360 camera systems: - **Meta One**: Huge wide-angle lenses with a single stitch line. Perfect for challenging lighting and complex environments. - **Meta Two**: Compact form factor for tight spaces (vehicle interiors) and drone mounting. - **Meta Three**: Four 6K sensors creating 12K stitched output. Unrivalled visual quality for large immersive screens and high-resolution VR headsets. - **Meta Four**: Currently in prototyping, pushing resolution and quality boundaries further. ## Team - **Henry Stuart** — Founder & CEO. Immersive content pioneer with 14+ years at the forefront of VR, AR, and spatial computing. Regular speaker and thought leader on the future of immersive technology. - **Max Spiegelberg** — Business Development. Client relationship management and new business. - **Anna Firbank** — Immersive Producer. End-to-end production management across all project types. The wider team includes specialists in 360 cinematography, VR/AR development, 3D production, VFX, spatial audio, UX design, and project management. ## Our Values - **Ambition**: We are driven to produce the best outcomes. We want to be the benchmark for quality and excellence in immersive. - **Integrity**: We pitch realities based on experience. We bring credibility and quality. We always deliver. - **Communication**: We work as a team with our clients, becoming partners. We are present, available, and helpful. - **Curiosity**: We love what we do and are always researching new ways to use the technology. Creative in our problem-solving. - **Empathy**: We understand our clients' needs, consider their expectations, and guide their experience with care and patience. ## Our Tone We don't chase hype — we pursue purpose. We're expert but not arrogant, with a dry humour and honest outlook. We avoid buzzwords and tech worship. If immersive isn't the right answer for a project, we'll say so. Clear beats clever. ## Future Vision The future of immersive isn't on the phone — it's when AR moves to lightweight, mixed reality wearables. We're actively tracking and developing for Meta Orion, Apple Vision Pro, Snap Spectacles, and XREAL platforms. AI integration is transforming our production pipeline, from AI-driven VFX and environment reconstruction to generative content tools. ## How to Engage 1. **Email**: hello@visualise.com 2. **Phone**: +44 (0) 20 7636 6992 3. **Website**: https://visualise.com/contact 4. **Henry Stuart directly**: henry@visualise.com / 07976 949 766 We typically begin with a scoping conversation to understand your goals, audience, and existing ideas. From there we'll provide a tailored proposal with creative concepts, technical approach, timeline, and budget. ## Company Details - **Registered Name**: Visualise Creative Limited - **Company Number**: 05813232 - **Address**: Unit A205, The Biscuit Factory, 100 Drummond Road, London, SE16 4DG, United Kingdom - **Founded**: 2012 - **Location**: London, UK (delivering globally) ## Social & Online - Website: https://visualise.com - LinkedIn: https://linkedin.com/company/visualise-com - Instagram: @visualise_xr - YouTube: https://youtube.com/@visualise - X/Twitter: @_VISUALISE_