BYOMA Instagram Augmented Reality Makeup Launch
Working with Light Blue, Visualise created this slick social AR piece for BYOMA. Working within Instagram’s ‘Spark AR’ platform, influencers were able to track the gift boxes that were sent to them and see the brand come to life!
Each of the BYOMA bottles was modelled from scratch, using high resolution photos provided by the client. These models then needed to be optimised for working within the 4Mb limit present in Spark AR.
The experience was modified to work on multiple boxes allowing influencers to see different versions of the experience based on their specific territory.
Visualise provided the UX/UI, the creative technologist, the 3D modelling and animation, audio design and Spark AR development.
From start to finish the project was complete within 5 weeks.
If you would like to discuss your own social AR project, be it for Instagram, Snapchat or anything else, click on the button below :-)