Space Out, for Travel Nevada
Who we work with
Destinations and tourist boards / Let them try it before they fly
A brochure tells people your destination is beautiful. A 360 film stands them on the beach, in the old town or under the Milky Way, and lets them look around.
We filmed Qatar from 2020 to 2025, first for the Ministry of Culture, Tourism and Sport and then for Visit Qatar, whose walk-in LED stands won Best Stand Feature at World Travel Market London in 2022. We have also made destination films and experiences for Travel Nevada, Visit Belfast, VisitBritain and South African Tourism, and Thomas Cook’s original ‘Try Before You Fly’.
Everything is shot at 12.5K, so one shoot can fill a trade-show stand, a roadshow of headsets, YouTube and your social channels.
- Best Stand FeatureWTM London 2022, for Visit Qatar
- 2020 - 2025filming Qatar, for the ministry and then Visit Qatar
- 12.5K360 capture, sharp on screens several metres high
- Since 2011Immersive is all we do
Where destination films get used
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Trade shows
Walk-in LED rooms and headset stations at World Travel Market, Arabian Travel Market and beyond, with the stand previewed in VR before it is built.
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Roadshows and pop-ups
A shared VR cinema that tours cities. Travel Nevada’s eight-minute film plays to a whole group at once through our Conductor app.
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Travel agents and retail
Headsets in store, so customers can look round before they book. Thomas Cook saw a good conversion rate for bookings made after viewing the VR.
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Online and social
The same footage on YouTube 360, and in widescreen and vertical cuts for social.
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Culture and heritage
Films that carry a place’s culture abroad. Our first Qatar films covered pearl diving, horse riding, camel racing and traditional dances.
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AR for events
Doorways into the destination: Visit Belfast’s AR portals let event guests walk through a real door and into the city.
Work for destinations
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Best Stand · WTM London 2022
Visit Qatar - Walk-in Immersive Stands
Five years of 360 films, shown in walk-in LED rooms at World Travel Market and Arabian Travel Market. View case study
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Touring VR cinema
Travel Nevada - Space Out
From slot canyons to the Milky Way over Great Basin: an eight-minute film for a shared VR cinema touring US cities. View case study
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AR portals
Visit Belfast AR Portal
Virtual doorways, tracked to real doors at international events, that guests walk through into Belfast. View case study
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A 5 Minute Holiday
South African Tourism
A VR holiday made to change perceptions of South Africa, launched in London and Manchester and shown at World Travel Market. View case study
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Try Before You Fly
Thomas Cook Virtual Holiday
Virtual holidays in store, after a trial at the Bluewater concept store. A winner at the Retail Week Customer Experience Awards. View case study
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VisitBritain
VisitBritain 360 Films
Three 360 films promoting London and the UK, starting with a bike ride through east London. View case study
“Visualise did an outstanding job in helping us to bring Belfast to life in Augmented Reality. Both the quality of the AR experience and the team’s dedication and commitment to the project were remarkable, and they went over and above the call of duty to see things through for us.”
How a destination shoot runs
Choose the moments
A shortlist of places and experiences, timed for the best light. In the desert that can mean two short windows a day.
Permits and logistics
Kit, crew and permissions in the right place at the right time, including drones where they are tightly controlled.
Shoot at 12.5K
Ground, vehicle and aerial 360, captured on Meta Camera systems built by our sister company.
Master for every screen
Headsets, LED walls, domes, YouTube and social from one set of masters. We review stand content in VR before anything is built.
FAQs
How much does a destination film cost?
A 360 film runs from £10,000 to £100,000, excluding VAT. Shoot days are the biggest lever: most films are shot in one to three days, and a documentary-style film with a small crew sits at the lower end. Large-scale installations start from £100,000.
Can one shoot cover a trade-show stand, headsets and social?
Yes, and we plan for it. We shoot at 12.5K, more than a headset needs, so the same footage holds up on LED walls several metres high. From that master we deliver headset films, YouTube 360 and widescreen and vertical cuts for social.
Do you build the stand as well?
We make the content and master it for the room; the stand itself is built by your exhibition contractor. We work from their 3D models and build a VR preview, so you can see every film as it will sit on the real walls long before anything is built.
How do you run headsets on a busy stand?
We can supply headsets and take them away afterwards. Our Conductor app starts the film on every headset at once, so a group sits down, watches together and moves on. For visitors who would rather not wear one, we always plan a screen version too.
Can you film with drones?
Yes. We fly 360 cameras on light and heavy-lift drones and handle the permissions. Getting our heavy-lift drone into Qatar, where drones are all but banned, took months of planning.
How long will the footage stay usable?
Longer than the screens it is first shown on. We shoot at 12.5K so the master can be re-delivered to whatever headset or display comes next.
Get in touch
Have a place people should see for themselves?
Tell us the destination, the shows you are attending and when. We will come back with a shoot plan and a price.